SEO improvements

app.js

@@ -314,6 +314,12 @@ handlebars = handlebars.create({
                 return'd-none';
             }
             return'';
+        },
+        snip: (text) => {
+            if(text.length > 155){
+                return text.substring(0, 155) + '...';
+            }
+            return text;
         }
     }
 });

package-lock.json

@@ -1,6 +1,6 @@
 {
   "name": "express-cart",
-  "version": "1.1.15",
+  "version": "1.1.16",
   "lockfileVersion": 1,
   "requires": true,
   "dependencies": {
@@ -2967,6 +2967,11 @@
         "once": "^1.4.0"
       }
     },
+    "ent": {
+      "version": "2.2.0",
+      "resolved": "https://registry.npmjs.org/ent/-/ent-2.2.0.tgz",
+      "integrity": "sha1-6WQhkyWiHQX0RGai9obtbOX13R0="
+    },
     "entities": {
       "version": "1.1.1",
       "resolved": "https://registry.npmjs.org/entities/-/entities-1.1.1.tgz",
@@ -5960,6 +5965,16 @@
         }
       }
     },
+    "is-natural-number": {
+      "version": "4.0.1",
+      "resolved": "https://registry.npmjs.org/is-natural-number/-/is-natural-number-4.0.1.tgz",
+      "integrity": "sha1-q5124dtM7VHjXeDHLr7PCfc0zeg="
+    },
+    "is-natural-number-string": {
+      "version": "1.0.1",
+      "resolved": "https://registry.npmjs.org/is-natural-number-string/-/is-natural-number-string-1.0.1.tgz",
+      "integrity": "sha1-0OvxwBH64tOwc02MgBFuJRKkoug="
+    },
     "is-negated-glob": {
       "version": "1.0.0",
       "resolved": "https://registry.npmjs.org/is-negated-glob/-/is-negated-glob-1.0.0.tgz",
@@ -6523,6 +6538,11 @@
       "resolved": "https://registry.npmjs.org/lodash.some/-/lodash.some-4.6.0.tgz",
       "integrity": "sha1-G7nzFO9ri63tE7VJFpsqlF62jk0="
     },
+    "lodash.trim": {
+      "version": "4.5.1",
+      "resolved": "https://registry.npmjs.org/lodash.trim/-/lodash.trim-4.5.1.tgz",
+      "integrity": "sha1-NkJefukL5KpeJ7zruFt9EepHqlc="
+    },
     "lodash.uniq": {
       "version": "4.5.0",
       "resolved": "https://registry.npmjs.org/lodash.uniq/-/lodash.uniq-4.5.0.tgz",
@@ -6533,6 +6553,11 @@
       "resolved": "https://registry.npmjs.org/lodash.unset/-/lodash.unset-4.5.2.tgz",
       "integrity": "sha1-Nw0dPoW3Kn4bDN8tJyEhMG8j5O0="
     },
+    "lodash.without": {
+      "version": "4.4.0",
+      "resolved": "https://registry.npmjs.org/lodash.without/-/lodash.without-4.4.0.tgz",
+      "integrity": "sha1-PNRXSgC2e643OpS3SHcmQFB7eqw="
+    },
     "log-symbols": {
       "version": "2.2.0",
       "resolved": "https://registry.npmjs.org/log-symbols/-/log-symbols-2.2.0.tgz",
@@ -8102,6 +8127,45 @@
       "resolved": "https://registry.npmjs.org/range-parser/-/range-parser-1.2.1.tgz",
       "integrity": "sha512-Hrgsx+orqoygnmhFbKaHE6c296J+HTAQXoxEF6gNupROmmGJRoyzfG3ccAveqCBrwr/2yxQ5BVd/GTl5agOwSg=="
     },
+    "ranges-apply": {
+      "version": "3.0.48",
+      "resolved": "https://registry.npmjs.org/ranges-apply/-/ranges-apply-3.0.48.tgz",
+      "integrity": "sha512-BnNKJGVJ70290B/h9dekLqZAqpA5zziUao5J93Zm0o/+x55ZoN+Sx2DIIGgnvNQ5e8W2kN7CvM6k5mBMxLWnxQ==",
+      "requires": {
+        "is-natural-number-string": "^1.0.1",
+        "ranges-merge": "^4.2.31"
+      }
+    },
+    "ranges-merge": {
+      "version": "4.2.31",
+      "resolved": "https://registry.npmjs.org/ranges-merge/-/ranges-merge-4.2.31.tgz",
+      "integrity": "sha512-YCoKrdj5juCPNoFipewrf/agmEXulgEkzcLhsUhlcZXZ5uMsVOdbRJNVdkPlZvvkqiKkzCNjrUYk2Yl3DHVmew==",
+      "requires": {
+        "lodash.clonedeep": "^4.5.0",
+        "lodash.isplainobject": "^4.0.6",
+        "ranges-sort": "^3.10.46"
+      }
+    },
+    "ranges-push": {
+      "version": "3.6.15",
+      "resolved": "https://registry.npmjs.org/ranges-push/-/ranges-push-3.6.15.tgz",
+      "integrity": "sha512-i1uEcKCgyUs8JMNn363bREAChUoDeUZgg6eMjvKa8ay7G7Veh7qhEUb8taetcQ3V93FE4ubLk/MHcSuTvPtzTg==",
+      "requires": {
+        "is-natural-number-string": "^1.0.1",
+        "lodash.clonedeep": "^4.5.0",
+        "ranges-merge": "^4.2.31",
+        "string-collapse-leading-whitespace": "^2.0.12",
+        "string-trim-spaces-only": "^2.8.9"
+      }
+    },
+    "ranges-sort": {
+      "version": "3.10.46",
+      "resolved": "https://registry.npmjs.org/ranges-sort/-/ranges-sort-3.10.46.tgz",
+      "integrity": "sha512-H07aLdjKQRz3tUNHCj5P9Tof1vH35J4c3atXl8T/fs3SATKgzpkjACz9MfuuKgvQsXOFau2GDvQ/hl6Szw39/Q==",
+      "requires": {
+        "is-natural-number": "^4.0.1"
+      }
+    },
     "raw-body": {
       "version": "2.4.0",
       "resolved": "https://registry.npmjs.org/raw-body/-/raw-body-2.4.0.tgz",
@@ -9185,6 +9249,39 @@
       "resolved": "https://registry.npmjs.org/streamsearch/-/streamsearch-0.1.2.tgz",
       "integrity": "sha1-gIudDlb8Jz2Am6VzOOkpkZoanxo="
     },
+    "string-collapse-leading-whitespace": {
+      "version": "2.0.12",
+      "resolved": "https://registry.npmjs.org/string-collapse-leading-whitespace/-/string-collapse-leading-whitespace-2.0.12.tgz",
+      "integrity": "sha512-LQoIozpzquQCxt3ARdnuPAp0IFcQFfMgVKDVMYpvmrfyUSA17pLuSOD8h3HfYJNn0uTnw0eb5xsiIPTyzlzxCw=="
+    },
+    "string-left-right": {
+      "version": "2.3.14",
+      "resolved": "https://registry.npmjs.org/string-left-right/-/string-left-right-2.3.14.tgz",
+      "integrity": "sha512-Z6/TNpG+aDijZyO0K32dPOI0d8R2uzXWhiibGMj+AZIqOBUY0BJnZ96OSNYQohSuABfZRu03POo/3rEhrxfLZw==",
+      "requires": {
+        "lodash.clonedeep": "^4.5.0",
+        "lodash.isplainobject": "^4.0.6"
+      }
+    },
+    "string-strip-html": {
+      "version": "4.3.14",
+      "resolved": "https://registry.npmjs.org/string-strip-html/-/string-strip-html-4.3.14.tgz",
+      "integrity": "sha512-CpX4dR8388T5HwYMKqS17K3MGls0yuec7m5hK6hbWGvxpJPVXJIfMd+ZTCHLgHVoWZew6sjBqI6bpERol/tGxw==",
+      "requires": {
+        "ent": "^2.2.0",
+        "lodash.isplainobject": "^4.0.6",
+        "lodash.trim": "^4.5.1",
+        "lodash.without": "^4.4.0",
+        "ranges-apply": "^3.0.48",
+        "ranges-push": "^3.6.15",
+        "string-left-right": "^2.3.14"
+      }
+    },
+    "string-trim-spaces-only": {
+      "version": "2.8.9",
+      "resolved": "https://registry.npmjs.org/string-trim-spaces-only/-/string-trim-spaces-only-2.8.9.tgz",
+      "integrity": "sha512-atfGwUCChsXQ0WEqX1Ju2YYC/6yqpnq8fL8jl2BUpjNR13b+s6q/SmmdDG10H+t4JB8/cRi9klyYuwctvgjFJg=="
+    },
     "string-width": {
       "version": "1.0.2",
       "resolved": "https://registry.npmjs.org/string-width/-/string-width-1.0.2.tgz",

package.json

@@ -66,6 +66,7 @@
     "rimraf": "^2.7.1",
     "sanitize-html": "^1.20.1",
     "sitemap": "^1.6.0",
+    "string-strip-html": "^4.3.14",
     "strip-bom": "^3.0.0",
     "stripe": "^7.12.0",
     "uglifycss": "0.0.27",

routes/index.js

@@ -2,6 +2,7 @@ const express = require('express');
 const router = express.Router();
 const colors = require('colors');
 const hash = require('object-hash');
+const stripHtml = require('string-strip-html');
 const moment = require('moment');
 const _ = require('lodash');
 const {
@@ -320,7 +321,7 @@ router.get('/product/:id', async (req, res) => {
         result: product,
         productOptions: productOptions,
         images: images,
-        productDescription: product.productDescription,
+        productDescription: stripHtml(product.productDescription),
         metaDescription: config.cartTitle + ' - ' + product.productTitle,
         config: config,
         session: req.session,

views/layouts/layout.hbs

@@ -14,9 +14,9 @@
         {{/if}}
 		<meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no">
         {{#if metaDescription}}
-        <meta name="description" content="{{metaDescription}}">
+        <meta name="description" content="{{snip metaDescription}}">
         {{else}}
-		<meta name="description" content="{{config.cartDescription}}">
+		<meta name="description" content="{{snip config.cartDescription}}">
         {{/if}}
 		<meta name="keywords" content="{{config.cartTitle}}">
         <link rel="stylesheet" href="https://cdnjs.cloudflare.com/ajax/libs/twitter-bootstrap/4.4.1/css/bootstrap.min.css" integrity="sha256-L/W5Wfqfa0sdBNIKN9cG6QA5F2qx4qICmU2VgLruv9Y=" crossorigin="anonymous" />
@@ -55,15 +55,31 @@
         {{/if}}
         <script src="https://cdnjs.cloudflare.com/ajax/libs/bootstrap-tokenfield/0.12.0/bootstrap-tokenfield.min.js" integrity="sha256-jdwX0QzXB7z7Xc7Vz0ovtIHWO5qIZWg0aLcGv44JDgE=" crossorigin="anonymous"></script>
         <!-- SEO data -->
+        {{#if pageUrl}}
+        <link rel="canonical" href="{{pageUrl}}" />
+        {{else}}
         <link rel="canonical" href="{{config.baseUrl}}" />
+        {{/if}}
         <meta name="referrer" content="origin" />
         <meta property="og:site_name" content="{{config.cartTitle}}" />
         <meta property="og:type" content="website" />
         <meta property="og:title" content="{{title}}" />
+        {{#if pageUrl}}
+        <meta property="og:url" content="{{pageUrl}}" />
+        {{else}}
         <meta property="og:url" content="{{config.baseUrl}}" />
+        {{/if}}
+        {{#if result.productImage}}
+        <meta property="og:image" content="{{result.productImage}}" />
+        {{/if}}
         <meta name="twitter:card" content="summary" />
         <meta name="twitter:title" content="{{title}}" />
         <meta name="twitter:url" content="{{config.baseUrl}}" />
+        {{#if pageUrl}}
+        <meta name="twitter:url" content="{{pageUrl}}" />
+        {{else}}
+        <meta name="twitter:url" content="{{config.baseUrl}}" />
+        {{/if}}
         <script type="application/ld+json">
             {
                 "@context": "http://schema.org",